In James Gee’s article he uses the key words acquisition,
which is “acquiring something subconsciously by exposure to models and a
process of trial and error,” and learning, which is “a process that involves conscious
knowledge gained through teaching, though not from someone officially designated
a teacher.” The connection is that even when you learn something, you still acquire
knowledge by watching someone do it or from experience when you practice it. He
also used the actual word discourse many times which he defined as “a socially
accepted group among ways of using language, thinking, and of acting that can
be used to identify oneself as a member of a social network.” This relates with
the other two terms because to be a part of this social network one must be acquainted
with language, thinking, and acting inside of that group, and those behaviors
would have to either be learned or acquired. In class when we discussed genre,
audience, and knowledge we were being taught more about what the words mean and
in turn acquired a better understanding when we had to discuss and answer the
questions on our own. A discourse community is kind of like being in its own
genre, with their own personal knowledge and audience within their community. The
discourse community I am interested in researching for project two pertains to
the discipline of marketing, specifically the social media aspect of it. Marketing
is about advertising, thinking about ways to catch consumer’s attention, and
acting or posting in a manner they think will be successful. A marketing major
or a person in sales would be part of this community that uses writing to
advertise products, write proposals, and inform people of what they are trying
to sell. I am interested in this discourse community because it is the major I intend
to pursue and social media is an interesting new aspect that has become very prevalent
in recent years.
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